Best Time to Post on TikTok in 2023

TikTok is one of the most popular social media apps in the world. With so many different kinds of content and social media sites, it can be hard to know when to post on TikTok. Depending on how your followers use the app and your own preferences, the best time to post can be different. Read on to find out what's the best time to post on TikTok to ensure the highest amount of engagement. We will also show you the most important factors to find the best time to post on TikTok.

Best Time to Post on TikTok in 2023

Thursday at 10 p.m. EST is the best time to post on TikTok overall. If you posted at this time, you would get the most engagement possible. 

What's the best time to post on TikTok for each day of the week

Monday 10:00 PM

Tuesday 9:00 AM

Wednesday 7:00 AM

Thursday 7:00 PM

Friday 3:00 PM

Saturday 11:00 AM

Sunday 4:00 PM

Best time to post on TikTok on Monday

Monday at 10:00 PM is the best time to post on TikTok. It seems like most TikTok users like to get their week off to a good start at work and then relax at night with some light entertainment.

Best time to post on TikTok on Tuesday

Tuesday at 9:00 AM is the best time to post on TikTok. Engagement seems to be higher in the morning, especially before 6 AM.

Best time to post on TikTok on Wednesday

Wednesday at 7:00 AM is the best time to post on TikTok. Another interested group of people in the morning!

Best time to post on TikTok on Thursday

Thursday at 7:00 PM is the best time to post on TikTok. As far as we can tell, this is also the day of the week when people are most active on TikTok.

Best time to post on TikTok on Friday

The best time to post on TikTok on Friday is at 3:00 PM, but engagement is pretty steady all afternoon, starting with lunch.

Best time to post on TikTok on Saturday

Saturday at 11:00 AM is the best time to post on TikTok. For once, it's not true that the early bird gets the worm.

Best time to post on TikTok on Sunday

Sunday at 4 PM is the best time to post on TikTok, but between 7:00 and 8:00 AM (again, early morning) is the second best time.

Even though these may seem random, keep in mind that TikTok serves content to people all over the world and in many different fields. Don't assume that your followers live in the same time zone as you, work the same hours, or go to bed at the same time. When they are online is a better time to post than when you have time.

Don't forget that these are just averages. On TikTok, each audience and group has its own unique way of using the app. You can start with these times. Then, use the following tips to find the best times to post for your target audience.

RELATED: How to create a TikTok account.

Why does it matter when is the best time to post on TikTok?

TikTok isn't the new kid on the block anymore. It is one of the social networks that is growing the fastest. And TikTok deserves the credit for making video content more popular on all social media sites. So, being popular on TikTok can help you come up with a good social media video marketing plan. You can also make short videos for Instagram reels, just like you can on TikTok.

If you already use TikTok, you might know about the "For You Page," which shows a never-ending stream of videos chosen by an algorithm based on how you've used the app in the past. For creators, brands, and influencers, this section has become the holy grail.

The videos in this section are chosen based on certain factors, such as how much users interact with them. Most likely, videos that get a lot of likes, comments, and shares will be shown in this section.

But if your followers don't see your videos in their feed, how will you get those likes and comments? That's why it's important to know when the best time is to post on TikTok. When you post content when your audience is most active, the rate of engagement goes up. This makes it more likely that your content will show up in the "FYP" section.

How to use TikTok follower analytics

To know when to post, you need to know who your audience is. TikTok's analytics feature may help you figure out who your audience is. A Pro Account is required, but the good news is that it is completely free.

1. Open the TikTok app.

2. Go to your profile.

3. Tap the three dots in the top right corner to go to the Settings and Privacy menu.

4. Select Switch to Pro Account.

5. Go back to the Settings and Privacy menu, and from the drop-down menu, choose "Creator Tools."

6. Tap "Analytics" to see your statistics.

7. Select Followers.

8. Scroll down and select Follower activity.

9. Change the day and time to see when your followers are most likely to be on the platform.

How to Make the Most of TikTok's Best Times to Post?

Like any other social media site, the TikTok algorithm is always changing. If you're still not sure when to post your videos on TikTok, try different times based on how your audience acts and how they've reacted to your videos in the past. Make a spreadsheet of the hours when you worked on your content the most, based on your analytics and data from videos that did well in the past. Now, schedule a few videos at each of these different times to see which one works best. You know your followers better than anyone else, so you can change and try out different times to get more engagement and video views. But don't post on TikTok on the worst day. If you post on the worst day, your video won't get as many views, which will hurt your TikTok viral time.

Best Times to Post on TikTok:

Monday: 6 AM, 10 AM, 10 PM

Tuesday: 2 AM, 4 AM, 9 AM

Wednesday: 7 AM, 8 AM, 11 PM

Thursday: 9 AM, 12 AM, 7 PM

Friday: 5 AM, 1 PM, 3 PM

Saturday: 11 AM, 7 PM, 8 PM

Sunday: 7 AM, 8 AM, 4 PM

RELATED: Best time to post on Instagram

Worst Times to Post on TikTok

Monday from 11 a.m. to 9 p.m. is the worst time to post on TikTok.

Tuesday from 10 a.m. to 12 a.m. is the worst time to post on TikTok.

Wednesday from 9 a.m. to 10 p.m. is the worst time to post on TikTok.

Thursday from 1:00 PM to 6:00 PM is the worst time to post on TikTok.

Friday from 4 PM to 4 AM is the worst time to post on TikTok.

Saturday from noon to six is the worst time to post on TikTok.

Sunday from 5 PM to 6 AM is the worst time to post on TikTok.

When to post on Tiktok based on your location

At the moment, it looks like there is only one study about the best time to post on TikTok. On Instagram, there have been dozens of studies about the best time to post. Based on a study, this is what we found: Tuesday at 9 am, Thursday at 12 am, and Friday at 5 am are the best times to upload to TikTok, depending on where you are. Here are a few places where you can find out when the best time is to post on TikTok.

Best time to post on TikTok in Australia

Check out the best days and most popular times to post videos and shorts on TikTok in Australia.

Mon: 6 am / 10 am / 10 pm

Tues: 2 am / 4 am / 9 am

Wed: 7 am / 9 am / 11 am

Thurs: 9 a.m / 7 p.m.

Fri: 5 am / 1 pm / 3 pm

Sat: 11 am / 7 pm / 8 pm

Sun: 7 am / 9 am / 4 pm

Best time to post on TikTok in Philippines 

Find out when the best time is to post videos and shorts to TikTok in the Philippines.

Monday: 3:30 pm, 7:30 pm, 7:30 am

Tuesday: 11:30 am, 1:30 pm, 6:30 pm

Wednesday: 4:30 p.m, 5:30 p.m, 8:30 am.

Thursday: 6:30 pm, 9:30 pm, 4:30 am.

Friday: 2:30, 10:30 pm, 12:30 am.

Saturday: 8:30 pm, 4:30 am, 5:30 am

Sunday: 4:30 pm, 5:30 pm, and 1:30 am

Best time to post on TikTok in Canada

Check out the best days and most popular times to post videos and shorts on TikTok in Canada.

Mon: 6 am / 10 am / 10 pm

Tues: 2 am / 4 am / 9 am

Wed: 7 am / 8 am / 11 am

Thur: 9 am / 12 pm / 7 pm

Fri: 5 am / 1 pm / 3 pm

Sat: 11 am / 7 pm / 8 pm

Sun: 7 am / 8 am / 4 pm

Best time to post on TikTok in the US

The results, in Eastern Standard Time, are listed below.

Mon: 6 am/ 10 am/ 11 pm

Tues: 2 am/4 am / 9 am

Wed: 6 am / 8 am / 11 am

Thur: 9 am / 12 pm / 7 pm

Fri: 5 am / 1 pm / 3 pm

Sat: 11 am / 7 pm / 9 pm

Sun: 7 am / 8 am / 4 pm

Best time to post on TikTok in Germany

Check out the best days and most popular times to post videos and shorts on TikTok in Germany.

Mon: 6 am / 10 am / 10 pm

Tues: 2 am / 4 am / 9 am

Wed: 7 am / 8 am / 11 am

Thurs: 9 am / 12 pm / 7 pm

Fri: 5 am / 1 pm / 3 pm

Sat: 11 am / 7 pm / 8 pm

Sun: 7 am / 8 am / 4 pm

How to find your own best time to post on TikTok

The average best times listed above are a good place to start, but if you've been using TikTok for a while, it's time to find your best time to post on TikTok to get more views. You can do that by looking into your account's analytics.

You need to know the answers to the following questions to figure out the best time to post on TikTok:

Where is your audience located?

When you make content for people all over the world, it's very important to know where they live. Go to the "Followers" tab and scroll down to "Top territories" to find out where your audience is from.

When are they most likely to be on TikTok?

Find out when your followers are most likely to be online. Now, this is a metric that can tell you important things. Even though you can't find out where your audience is from exactly, you can see when they are most active.

Click on the "Followers" tab and look for the "Followers activity" section. Here, you can see what days and times your followers are most likely to be on the platform.

Using this information, you can figure out when the best time is to post on TikTok.

Which of your posts received good engagement?

Check how well your content is doing. To figure out the best times to post, you also need to look at how well your content does. Go to the analytics page and click on the "Content" tab. Here, you can see how well your posts have done over the last 7 days.

In the "Trending videos" section, your posts will be listed in order of how many likes they got. If you tap on a post, you can find out more about it.

You'll see the number of views, the average time spent watching, the source of the traffic, and where in the world the views came from. First, look at how many views, comments, and shares there are. Then look at the time and date it was posted. Note these details for each post and see if there is a link between the time the post was made and the amount of engagement.

For instance, if all of your best content is posted on Mondays and Thursdays from 10 a.m. to 3 p.m., you've just found the best time to post!

Track your performance over time

TikTok only shows the last 7 days of data, so use a spreadsheet to keep track of everything. Also, after 28 days, the data is erased. Because of this, it can be hard to find the exact best times. In this process, you also have to use your best guess.

After keeping track of this information for a month or two, you can look at your whole spreadsheet to see which days and times gave you the best results. Keep track of the following on your spreadsheet:

• Posting date and time
• How many likes and comments there are
• Count of shares
• Video reach
• Average time to watch
• Total video views
• Total amount of time
• Source of traffic
• Audience territories (1st and 2nd)